Sounds great, but there’s a fly in the ointment: The way publishers make money (ads) isn’t on the responsive bandwagon just yet. There are still tech issues to overcome for most ads to be truly responsive. New York, for instance, will build custom ad units for its advertisers, something that’s clearly unsustainable in the long run if most publishers were to adapt this method.
Responsive design bajo pruebas, temas para el #taller Why New York Magazine Sees Responsive Design as the Future | Digiday
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