What’s particularly interesting about the Pulse arrangement is how it differs from a similar deal that the New York Times struck with Flipboard, another news-reader/aggregation app. While the NYT is distributing content to existing subscribers through the tablet app and hoping to generate additional revenue from advertising within Flipboard, the Wall Street Journal is actually selling subscriptions to some of its content in a new way: readers can click and get access to just the Water Cooler, the Technology Digest and other sections rather than having to subscribe to the whole newspaper.
la alianza del WSJ y Pulse no es igual a la del NYT y Flipboard What the future of a News Corp. newspaper spinoff should look like
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