Smart: Huffington Post has included a number of things in its app that set it apart from the mainstream magazine app, and one of those is reader comments. This is something many publishers ignore, but it is one of the core parts of the Huffington Post experience (whether you like them or not) and it drives a huge amount of engagement: one of the stories in the app had 1,300 comments when I last checked, all of which can be read and replied to on the iPad version.
Conversación en torno a la revista (que se vende en iPad) lanzada… Huffington: Smart experiment, or old-media mistake?]
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